New pics with model and actress Komatsu Nana for the current campaign of Integrate (Shiseido) which actually started with a clip on September 2020 (see below). The make-up industry has been hit hard due to the covid-19 situation, surely lipstick sales have hit a record low but there’s still room for eye makeup, face powders and cream, not mentioning hope in the future…
Tag: shiseido
Integrate Autumn CMs
Integrate Current Campaign
New CM from Integrate Japan (Shiseido), others in preparation.
official CAMPAIGN Pics
Sources: Integrate Japan (Instagram) – Shiseido (YouTube)
Nationwide Shiseido CM

Just released on YouTube from Oricon News, a new Shiseido (Integrate) CM is bound for broadcast all over Japan. Full length is about 8 minutes but it’s also available in shorter, split versions as the whole ad shows the model being interviewed about famous products, mostly food, from 12 different prefectures: Hokkaido, Nagano, Fukuoka, Kyoto, Ishikawa, Hiroshima, Kouchi, Wakayama, Aichi, Chiba, Iwate and Kagoshima.
Shiseido special page (with the twelve spots)
Some screen captures